CORDURA® Brand Debuts Flannel and Laminate Fabrics at Outdoor Retailer Summer Market 2016
CORDURA® brand announces the launch of two new fabric innovations designed to enhance outdoor gear and apparel at Outdoor Retailer Summer Market 2016 – CORDURA® TPX and CORDURA® 4EVER™ Flannel fabric. The fabrics will be on display at the CORDURA® brand booth - #39213.The
“We continue to react to consumer feedback and expand our fabric offerings to add versatility to our portfolio and leading brands’ end-use products,” said Cindy McNaull, global CORDURA® brand and marketing director. “The addition of CORDURA® TPX fabric provides gear with enhanced durability and a waterproof finish, while the new CORDURA® 4EVER™ Flannel fabric offers a lightweight and comfortable alternative to traditional flannels.”
CORDURA® TPX Fabric
CORDURA® TPX fabric is ideal for products in the outdoor and military/tactical industries that need added durability in a lightweight construction It is also well suited for travel gear like luggage and duffle bags. The fabric is designed to provide enhanced tear strength and abrasion resistance, as well as a waterproof finish.
CORDURA® TPX fabric is available from CORDURA® brand authorized mill Chang Ho in 99g/m2 to 260 g/m2 weights. It Is available in black/orange, navy and gray. However, customers are able to further customize the design using swatches from the production department.
According to Mark Chen, business manager at Chang Ho, “driven by a demand for lighter and lighter weight products, laminates are becoming increasingly popular option for today’s clothing and equipment. Another benefit is the ability to combine materials with different characteristics to maximize the advantages of each. So when we were asked often: ‘what material is better and stronger than our current CORDURA® bag and pack fabric offerings,’ CORDURA® TPX technology was our answer.”
CORDURA® TPX fabric will be on display as part of the CORDURA® + Brown Buffalo Capsule Collection – a bag and pack collaboration created for OR Show.
CORDURA® 4EVER™ Flannel Fabric
CORDURA® 4EVER™ Flannel fabric is designed with the multi-functional lifestyle in mind. Combining abrasion resistance, soft comfort, and warmth, it is made to be both stylish and durable in cooler temperatures. The fabric is ideal for use in shirts, shirt jackets and coat lining for applications like camping, hunting, and climbing.
CORDURA® 4EVER™ Flannel fabric is available from CORDURA® brand authorized mill Chia Her in both light (150-160 g/sm) and medium (180-230 g/sm) weights and a variety of colors – including yellow and denim blue checkered, blue and purple 3 color gingham, and blue and gray shadow checkered.
“To meet the increasing demand for cross-functional products, CORDURA® 4EVER™ Flannel fabric was designed to not only be comfortable, but versatile and reliable enough to wear on any adventure,” said Chase Wong from Chia Her. “With its multiple weight and color options, this fabric combines fashion and function to create garments that are timeless, go-to pieces.”
To learn more about the latest offerings from CORDURA® brand, visit www.cordura.com or stop by Outdoor Retailer Summer Market 2016 booth #39213.
About CORDURA® brand
INVISTA’s CORDURA® brand essence celebrates individual durability: As Long As The World Is Full Of Durable People, We’ll Keep Making Durable Fabrics™. Known for its resistance to abrasions, tears and scuffs, CORDURA® fabric is a primary ingredient in many of the world’s leading high-performance gear and apparel products ranging from luggage, upholstery and backpacks to footwear, military equipment, tactical wear, workwear and performance apparel. The CORDURA® brand is a registered trademark of INVISTA, one of the world’s largest integrated polymer, intermediates and fibers businesses. To distinguish the CORDURA® brand, the word “CORDURA®” must be spelled out in all caps in and used with an ®, and it must be followed by the word “brand” or “fabric.”
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