THE NEW COLOR POINT OF VIEW IS AVAILABLE AT THE ANTRON® CARPET FIBER SHOWROOM AT NEOCON CHICAGO (June 12, 2006) – INVISTA, manufacturer of Antron® carpet fiber, debuts its updated Color Point of View (POV) booklet during NeoCon World's Trade Fair. The 2006 Color POV explores 10 essential color trend indicators - fashion, technology, entertainment, sustainability, socio-economic, globalization, indulgence, bioengineering, generations and spirituality. Some of these trend indicators, such as fashion and entertainment, have been influencing color and design for a long time, while others, such as bioengineering and generations, have appeared more recently. The booklet is available at no cost on the Antron® carpet fiber Web site at antron.net and at the company's NeoCon showroom, booth 10-111. Patsy Kuipers, manager, Color & Styling for Antron® carpet fiber, developed the Color POV . “The colors chosen for this year's POV are a reflection of what we're already seeing in the market and that we expect will continue to impact design in the workplace. While the majority of last year's colors were clear and clean, this year's palette is a mix – about half of the colors are bright, exciting and active, while the other half are more subdued, calming and soothing, providing a broad range of choices.” Each category has inspired a palette or family of colors that work together in different combinations. The colors can be used in carpet, as well as other interior products for healthcare, corporate, educational, and government facilities. Each of the 50 new colors is codified to the Pantone Ò color specifier for Architecture and Interiors. Additionally, all colors of Antron Lumena® solution dyed nylon and DSDN® solution dyed nylon are Pantone® codified to help architects, designers and specifiers coordinate interior finishes. “It's important to keep in mind that although the colors are presented in 10 groups, it is certainly not the only way the colors can be combined. We call it Point of View for a reason – we encourage those who receive the Color POV to explore the colors, mixing and matching them to create new combinations that meet their own needs,” said Kuipers. Kuipers urges anyone interested in seeing how different colors work together to visit the 2006 Color POV tool at antron.net. The online Color POV tool has easy-to-follow instructions to choose primary, secondary and accent colors and discover combinations that fit a user's personal tastes. Antron® is the most recognized brand of commercial carpet fiber, known for its advanced soil resistance, stain resistance, and superior fiber technology. For more information on Antron® fibers, please call 1-877-5ANTRON or visit antron.net. #########
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