CORDURA® Brand and Cone Denim® Collaboration Continues with New CORDURA® S Gene® Denim

With 175 years of combined heritage, INVISTA’s CORDURA® brand and Cone Denim® have a keen understanding of the world of denim. These two brands will debut their latest collaboration at Outdoor Retailer Summer Market in Denver (July 23-28, 2018) – CORDURA® S Gene® Denim. This new denim innovation offers an authentic look and feel with hidden performance and engineered stretch benefits. Click here to read more .